Our Advisory Board

We are proud to receive the advice, direction and counsel on our South Bay 350 chapter’s campaigns, initiatives, strategic direction, communications, science facts and messaging, public events and coalition partnerships from our pro bono Advisory Board. 

Bill Brand

Redondo Beach City Council, District 2

Bill Brand was elected to the Redondo Beach City Council in March of 2009. He first became involved in Redondo Beach city issues when the Planning Commission approved the “Heart of the City” plan in 2001. Brand strongly opposed the massive development plan and helped gather signatures for the two referendums it took to stop it.

From that time, Bill focused on learning the workings of community policies and politics and applying that research and knowledge to the most critical issues facing the City of Redondo Beach, including: how and why a new power plant on the AES site should be opposed a new power plant, the removal of power lines, adherence to the Marine Life Protection Act and upgrading the waterfront. As an avid cyclist, Bill sees a critical connection between the Bicycle Master Plan, Vitality Cities and a healthy and happy community. He is working to seize the opportunity to enhance the bikeability and walkability of Redondo. Other priorities of Councilman Brand include improving the water quality in King Harbor and south of the Pier and open and transparent government.

Craig Cadwallader


Chairperson, Surfrider Foundation South Bay

As Surfrider Foundation–South Bay Chapter Chair Craig Cadwallader leads a chapter of The Surfrider Foundation, the international environmental organization dedicated to the protection and enjoyment of the world’s oceans, waves and beaches, for all people, through Conservation, Activism, Research and Education (CARE).

The South Bay Chapter of the Surfrider Foundation has been instrumental in making our communities better places to live and enjoy the ocean. At its core, Surfrider is an environmental organization that strives to protect and, where necessary, restore coastal and ocean ecosystems and ensure free and open access to the beach and waves.  Some of the South Bay Chapter’s key accomplishments are a polystyrene ban and the single use plastic bag ban in the City of Manhattan Beach, plastic bag bans in the cities of Los Angeles and Culver City, the polystyrene foodware ban in Hermosa Beach, and the recent citywide smoking ban in Hermosa Beach.  Craig was most recently awarded an Environmental Leadership Award during Surfrider’s 2013 Wavemaker Award Dinner.

Craig is a graduate of the Class of 2003 of Leadership Manhattan Beach (LMB)and was the Class Project Leader. Craig served four years as a LMB Board Member and served for four years as a Manhattan Beach Chamber of Commerce Board Member. He was the Manhattan Beach Chamber’s “Business Person of the Year 2003” Cadwallader is a graduate of Leadership Hermosa Beach (LHB), Class of 2005; LHB Board Member. He is also a Board Member of the Kenny Nickelson Memorial Foundation.

Sona Kalapura Coffee

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Environmental Programs Manager, City of Manhattan Beach

Sona Kalapura Coffee has led the City of Manhattan Beach’s transformation into one of the most environmental and socially sustainable communities in California. Sona has overseen a community-based and inter-departmental team that has developed and implemented sustainability policies. Sona has managed marketing, media relations, and communication functions; and collaborated with municipal departments, elected officials, local businesses, general public, and local/regional/national organizations to deliver an effective sustainability program.

Sona has led the development of a Climate Action Plan to reduce the City of Manhattan Beach’s greenhouse gas emissions; coordinated municipal departments and community organizations to develop active transportation and healthy living policies; facilitated development of a water conservation ordinance; sustainable building standards ordinance; environmentally preferable purchasing policy; and zero waste principles.

Jeff Duclos

Former Councilman, City of Hermosa Beach; South Coast Alternative to the California Coastal Committee

Jeff Duclos was first elected to the Hermosa Beach City Council in November 2009 and served as Mayor from April, 2012 to January, 2013. He completed his term in office in November 2013. In addition to his City Council work, he has served as Vice Chair of the South Bay Cities Council of Governments and as a Governing Board member of the Santa Monica Bay Restoration

In January, 2013 Jeff was honored to be named as the California Coastal Commission’s South Coast alternate appointee, representing Los Angeles and Orange counties. With this appointment by the California Senate Rules Committee, he became the first person from Hermosa Beach to be appointed to this powerful state coastal land use agency since its inception in the early 1970s 

During his first two years in office, Jeff took the lead on issues like the establishment of new smoke-free zones in the City covering outdoor public gathering areas, worked with residents to help bring at the first ever Community Garden to Hermosa Beach and worked with community health and environmental groups to successfully enact a ban of polystyrene food service containers from use by city businesses. 

Jeff is a former Board of Directors member of the Surfrider Foundation and recipient of the Foundation’s 2006 Board of Directors Award for his years of distinguished service in protecting our coastal environment. In 1999, Jeff also led the effort to get the Hermosa Beach City Council to institute a “Pesticide Free Zone” within the city’s Green Belt. For that work, he was named recipient of VOICE’s (Volunteers and Organizations Improving the Communities Environment) Environmental Hero Award. He was again recognized by VOICE in 2013 for his years of environmental service, with a second Environmental Hero Award and named as I one the Wyland Foundation’s “Earth Month Heroes.” that same year.

Adam Gerard

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Director, Tree Musketeers; City of Manhattan Beach Environmental Task Force

Adam Gerard found passion in the environmental movement after his involvement with the youth-led environmental non-profit organization Tree Musketeers at the age of 10. He became the youngest Youth Director in the history of the organization, and joined the Board of Directors at the age of 13, later becoming the President. He currently serves as Immediate Past President of Tree Musketeers and is helping manage a campaign to inspire 3 million youth to plan 3 million trees around the world, with almost 900,000 already in the ground. In addition to this campaign, Adam has personally helped raised hundreds of thousands of dollars, including a $200,000 grant from the United States Government.

 Adam served as a member of the City of Manhattan Beach’s Environmental Task Force Climate Action Subcommittee for 18 months, where he had the opportunity to advise the City Council of his hometown of Manhattan Beach on how to “Green the City.” Adam served as a panelist for the City of Los Angeles’ Environmental Youth Conference in 2008. He enjoys politics as well and has interned for Congresswoman Jane Harman, Senator Ted Lieu, and Assembly member Betsy Butler.

Kathleen Jacecko

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Founder/Director of TeachingGreen

Kathleen Jacecko, Founder and Director of TeachingGreen, holds a B.S. and M.S. in chemistry and a teaching credential from the University of California, Irvine. She has worked in the educational and environmental fields for the past ten years. She taught physics and earth science at Redondo Union High School, and worked for the Ballona Wetlands Land Trust and Santa Monica Baykeeper. In 2006, Kathleen founded TeachingGreen, a nonprofit organization dedicated to helping people live a greener, more sustainable lifestyle.
Through TeachingGreen, Kathleen has educated thousands of adults and children about environmental issues and how to live a more sustainable life. She is the author of The Green Life: A Guide to Sustainable Living in Los Angeles, a comprehensive guide for adults who want to do more to protect the environment every day. More recently, her focus has turned to very young children, and her program Growing Up Green TOTS is currently in its pilot phase at the preschool run by the South Bay Adult School Parent Education Program.

Lisa Ryder Moore


Sustainable Programs Consultant; City of Hermosa Beach Green Task Force, Committee Chair

Lisa Ryder Moore worked in advertising for several years before deciding to leverage her marketing, sales and communication skills to promote awareness and behavior change on behalf of the planet’s environment.

Lisa developed one of the first curbside recycling and backyard composting program in Southern California for the City of Manhattan Beach. She developed composting programs for a number of cities and taught thousands of Southern California residents how to backyard compost and vermicompost. In addition to starting recycling programs for thousands of businesses, saving million of tons of resources from the landfill while cutting customers’ waste disposal fees, Lisa created and managed one of the first commercial and residential foodwaste recycling pilots in Los Angeles County.

Outside of her professional work, Lisa has dedicated thousands of volunteer hours to local environmental education and activism. She has served on the City of Hermosa Beach Green Task Force as Committee Chair from March 2009 – July 2011. She currently serves at the South Bay Business and Environmental Coalition’s Vice President. She is the Co-Founder and Vice President of VOICE (Volunteers, Organizations Improving the Community’s Environment), serves on the Advisory Board of the Manhattan Beach Botanical Garden and is a member of the California Resource and Recovery Association and a founding member of the U.S. Zero Waste Business Council.

Diane Moss

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Founding Director at Renewables 100 Policy Institute; Former Environmental Deputy to Congresswoman Jane Harman

Diane Moss is a Founder of the Renewables 100 Policy Institute and an independent energy policy consultant. She is a Wall Street Journal Expert Panelist on energy issues, and her writing on renewable energy policy has additionally been published by the Heinrich Boell Foundation, Today’s Facility Manager, Cleantechnica, Huffington Post, among others. Ms. Moss was Nuclear Campaign Consultant to Friends of the Earth on the successful effort to shut down the San Onofre nuclear power plant after the discovery of faulty equipment. She has also served recently as U.S. Policy Advisor to World Future Council.

Ms. Moss spearheaded and helped lead a campaign to defeat a proposed foreign liquefied natural gas import project that boasted a $100 million dollar lobbying arm. From 2008-2011, she as Environmental Deputy to United States Congress member Jane Harman, where responsibilities included helping to bring that campaign to a successful conclusion, assisting the authoring of a landmark appliance efficiency provision and uphold Rep. Harman’s historic efficiency lighting legislation and other energy and environmental efforts.

Dency Nelson


Environmental Activist; Founding member Plug-In America; Co-Founder Hermosa Beach Carbon Neutral City movement; Grand Prize Winner Los Angeles County “Earth Month Heroes”

A lifelong environmentalist, Dency Nelson began that mission on April 22, 1970, organizing his high school’s teach-in on Ecology for that, the First Earth Day. Since then he has been an advocate and practitioner of all things sustainable for a healthy planet. The Nelson’s Hermosa Beach home was built in 1988, taking advantage of passive solar practices and energy efficiency. Dency and his family were the first Hermosa Beach residents to put Photovoltaic Solar on their roof in 1999. He purchased his first electric car in 2002 and is a founding member of Plug-In America. The Founding Chairman of the Hermosa Beach Green Building Committee, Dency was also a founding member of the hermosa Beach Carbon Neutral City committee and remains an active member of the community advocating for a carbon neutral planet.

In a professional career spanning almost 40 years of working in live and live-to-tape television, Dency has been a Stage Manager at one time or another for almost every award and event show for the past quarter century, including the Oscars, Grammys, Emmys and the Kennedy Center Honors. Nominated 34 times and winning 7 times as part of the team for the DGA Award for Variety Television, Dency was the 2013 Franklin J. Schaffner Achievement Award Recipient

Dency is the Vice President of the Beach Cities Democratic Club.  A proud member of the Directors Guild of America (DGA) he also serves on the Associate Director/Stage Manager/Production Associate Council West (AD/SM/PA) Second Vice Chair and is the Council’s representative to the DGA Political Action Committee as well as the Council’s Membership Chair. He has also served on multiple Negotiations Committees; as a delegate to the DGA Biennial Conventions.


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